Tanvi Aggarwal: Invitations with a Purpose

Whenever there’s a celebration in the family, be it a wedding, a birthday, or maybe just an announcement, the first thing that strikes everyone’s mind is – Invitations. And when it comes to designing invitations with a perfect blend of technology and creativity, the first name that struck everyone’s mind today is – P&M DESIGNS by Tanvi. 

Complimenting our tagline in the most wonderful possible way, we make sure they give their clients Invitations like never before! I always found joy in curating set-ups for events like weddings and finally decided to enter the designing industry with E-Invites. The journey that started with baby steps of curating bespoke envelopes for family members, has now reached a phase wherein P&M Designs is proud to call itself a big family filled with a lot of wonderful clients. 

We started up in 2018, a time when traditional invitations were the only option anyone went for and the concept of E-Invites in a country like India was just blooming. It was after 2020, when the pandemic hit us and the entire country shifted to intimate weddings, people slowly started adapting to the era of E-Invites and realized how creative, cost-friendly & time-saving these invitations are! 

One common myth related to E-Invites which unfortunately most people believe in is that designing an E-Invite is everyone’s cup of tea and thus, the efforts put in behind curating templates are left unappreciated. Client satisfaction has always been our priority at P&M Designs and therefore we try our best in delivering the service within, actually even before the estimated date. However, there is one thing that I would want to convey to everyone with my story is that, though the creations are made on computers, but the  creator creating them is a human, and thus, we need time to execute that one wonderful idea finalised for your dream invite. It takes sleepless nights, multiple brainstorming, endless editing to finally getting the desired outcome. And it’s not just about P&M Designs, it’s about every business. People need to understand that service-based industries are constantly working for the satisfaction of their clients and some small welcoming gestures and kindness can take them a long way!